Experience San Diego through its creators
San Diego ARTS PASS
A New Way to Experience San Diego Arts & Culture
The San Diego ARTS PASS is a cultural tourism initiative designed to showcase an authentic San Diego experience—one rooted in creativity, community, and connection.
From world-class performances to inspiring visual arts spaces, the ARTS PASS will open doors to the people and places shaping the San Diego region’s creative identity.

A new cultural pass is coming soon, connecting visitors with San Diego’s most compelling performing and visual arts experiences.
Overview
What to Expect
Curated access to San Diego’s performing and visual arts, with exclusive experiences, special offers, and new ways to discover the region’s creative community. Authentic experiences rooted in creativity that only this, one-of-a-kind border region can provide.
Collaboration
Founding Partners
We have established a growing network of more than 40 of the region’s most diverse and visionary cultural, performing, and visual arts organizations to ensure that the San Diego region’s creative sector shines for a global audience.
Civic/Tourism Support
Officially Supported
Made possible through the generous support and partnership of dozens of tourism partners including the San Diego Tourism Authority, Visit Oceanside, City of San Diego Cultural Affairs, SoCal Native Tourism, San Diego Regional Economic Development Corporation, and Art Scene Baja.
Be First In Line
The San Diego ARTS Pass is launching soon. Join the interest list to get early access, updates, and exclusive previews.
No spam, just updates on progress towards launch and early opportunities to experience the San Diego ARTS Pass.
Excitement from the Arts Community
The Arts Pass will connect visitors and locals with more than 40 of San Diego County’s most compelling creators from film, theatre, dance, visual arts, music, fashion, and more.
~ Vanguard Culture
This will be a passport to the unexpected… with artful experiences on both sides of the US/Mexico border. We can’t wait to show off the incredible creativity found in Baja California!
~ Art Scene Baja
We are honored to share the cultures and traditions of our region’s First Peoples as part of the San Diego ARTS PASS initiative.
~ Eyaay Ahuun Foundation & Southern California Native Tourism
Orchestrated By Vanguard Culture

Vanguard Culture is an inclusive 501(c)(3) nonprofit arts organization dedicated to advancing San Diego’s creative workforce.
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Our Mission
We provide award-winning arts journalism, cutting edge events, and professional development that create arts jobs, bring diverse communities together and inspire collaboration among the visual, performing, and culinary arts.
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Our Vision
A thriving, diverse, and inclusive arts and culture community in San Diego serving as a creative and economic catalyst for the region and beyond.
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Our Actions
Through award-winning arts journalism, innovative events, and professional development, we create opportunities for artists, connect diverse communities, and foster collaboration across the visual, performing, and culinary arts.

